COOKIE POLICY

This ‘Cookie Policy’ (our policy regarding the use of cookies) applies to all websites, branded pages on third-party platforms (such as Facebook or YouTube), and applications accessed or utilized through such websites or third-party platforms conducted by or on behalf of the MCM Group agency.
By using the MCM Group website, you consent to our use of cookies in accordance with this Cookie Policy. If you do not consent to our use of cookies in this way, you should set your browser appropriately or refrain from using the site. If you choose to disable the cookies we use, it may impact the user experience while on the site.
Cookies are computer files or partial data that can be stored on your computer (or other devices capable of internet browsing, such as smartphones or tablets) when you visit a website. Typically, a cookie contains the name of the website from which the cookie originates, the ‘lifetime’ of the cookie (i.e. how long it will remain on your device), and a value, which is usually a randomly generated unique number.

MCM Group employs four different types of cookies:
1. Essential Technical Cookies: These cookies are necessary for the proper functioning of the website. They enable navigation through pages, sharing of our content, storing your login credentials to expedite site access, and maintaining your preferences and credentials during navigation. Without these cookies, we would be not be able to provide the services for which users access the site .

2. Statistical and Performance Cookies: These cookies allow us to understand how visitors use the website, enabling us to assess and improve functionality and prioritizing content production that best meets the informational needs of our users. For example, they allow us to know which pages are most and least frequently visited. They consider, among other factors, the number of visitors, average time spent on the site, and how these visitors arrive. This way, we can determine what works well and what needs improvement, while ensuring that pages load quickly and display correctly. All information collected by these cookies is anonymous and not linked to the user’s personal data. To perform these functions on our websites, we use third-party services that anonymize data, making them not traceable to individual individuals (referred to as “single-in”). If there are non-completely anonymized, you will find them listed among third-party cookies for which consent can be denied, guaranteeing your privacy.

3. User Profiling and Advertising Targeting Cookies: These cookies enable the delivery of ads relevant to the user and their interests. They are also used to limit the number of times the same ad is shown and to evaluate the effectiveness of advertising campaigns. MCM Group places these cookies through technical partner platforms within our advertising network, which contributes to our investment in websites, allowing us to adequately fund the maintenance of services and their technological evolution. These cookies might also be used to show the user relevant ads on other visited websites. The actually set cookies can change from time to time due to the technical strategies of advertisers and their technical representatives, instead of listing them, we indicate the corresponding companies authorized to deliver ads on our sites.

4. Functional and Third-Party Profiling Cookies: This category includes both cookies delivered by partners of MCM Group known to it, and cookies delivered by third parties subject not directly controlled or controllable by MCM Group. Cookies from our partners allow for advanced functionalities, as well as more information and personalization functions. This includes the ability to share content through social networks, access video streaming services, and content hosting networks (CDNs). These services are mainly provided by external operators. If you have an account or use the services of these subjects on other websites, they may be able to identify that the user has visited our sites. The use of data collected by these external operators through cookies is subject to their respective privacy policies, and as such, these cookies are identified by the names of the respective subjects listed in the cookie management tool available in the appropriate section of this Policy. This category includes cookies registered by major social networks that allow you to share articles from our sites and publicly express appreciation for our work
Thank you for your attention.

MCM Group S.r.l.